Smartphones Sony, Amazon and other big names continue to KTM coronavirus snatch - when will it end?

After LG's notorious withdrawal from the Mobile World Congress 2020 due to concerns over the coronavirus outbreak, other manufacturers have announced similar decisions to cancel their presence and activities on the show.

Sony Smartphones - this is perhaps the biggest of them all - issuing a statement explaining that it will neither participate nor host its annual press conference at the world's largest phone trade show in Barcelona.

"Because we place the utmost importance on the safety and well-being of our customers, partners, media and employees, we have made the difficult decision to withdraw from attending and attending MWC 2020 in Barcelona, ​​Spain," according to Sony's official website.

The company combines NVIDIA, Amazon and Ericsson. We expect others to follow suit as well.

Samsung, for example, has yet to confirm its intentions, but there are rumors that it will also "cut back" its presence somewhat.

  • Coronavirus may affect when you get your next phone, and some launches are already being delayed

NVIDIA was showcasing various topics it hoped to discuss at MWC: "We are looking forward to sharing our work in AI, 5G and expansion packs with industry," it said in a statement, on nvidia blog. "We regret not attending, but believe it is the right decision."

Most of those who don't attend will continue to hold press conferences other than online and not in person. Sony Mobile, for example, will still be broadcasting their event, which you can read more about here.


How will this affect your next mobile phone?

I have repeatedly expressed fears that the coronavirus will begin to impact mobile phone and electronic sales due to the closure of factories in China. Indeed, I'm already aware of some launches being pushed back due to concerns over production.

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This latest development is equally disruptive to the mobile phone industry.

During Mobile World Congress, with more than 100 people not just revolving around big companies, the loss of the most important ones will change the series' dynamics - perhaps forever.

For us consumers, this also means that we are likely to see a very different next couple of months compared to previous years. Launches from major manufacturers will become more muted spread out over the next couple of months rather than thick and fast on the first Sunday of the conference.

It will certainly be interesting for a couple of months in Biz's mobile phone.


There are currently no signs that the major Chinese handset makers will be boycotting the show. We are still currently waiting for the likes of Huawei, Honor, Xiaomi and Oppo to attend.

Some, including Huawei and ZTE, have taken steps to minimize any risk to participants.

And, in light of the withdrawal and concern, the organizer of the Mobile World Congress, the GSMA, has confirmed that the event will proceed as usual, but other measures are being applied.

This, for example, prohibited any travelers from Hubai Province. Plus, all travelers who have been in China recently will have to prove that they have been outside of China for 14 days or more before MTC starts.

Temperature screening will also be implemented screening for fevers, and there will be increased cleaning and disinfection of the entire program.

We will update if anything changes coming. These are difficult times, not only in the smartphone market, but those who have contracted the coronavirus, their friends and families. All our thoughts and prayers are with them.

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